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Armstrong Beech Marketing Social Media

Google+: The benefits for business

Posted by Neil Davey in Marketing & PR on Wed, 03/08/2011 – 10:00

 is reporting “insane demand” for its new Google+ social network. But what does the latest platform on the block mean for businesses? Neil Davey investigates. 

Google may have left many underwhelmed with its last two social initiatives, Wave and Buzz, but this track record did little to quell the excitement that heralded the launch of its new social network, Google+.

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Armstrong Beech Marketing Social Media

Everyone Should Hire 'Social Media Experts'

Everyone Should Hire ‘Social Media Experts’

May 24th, 2011 – Posted by randfish to Management / Culture

I caught a post this week from Peter Shankman entitled “I Will Never Hire a Social Media Expert and Neither Should You.” It’s not the first of its kind, nor was it the best argued, but it struck a nerve and has made a number of waves around the web. Needless to say, as someone who employs multiple team members with a great deal of social media expertise, I strongly disagree with the substance and sentiment of the piece.

Here’s Peter’s argument in his own words: