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Leadership Speech

Six tips on how to create a great leadership speech

Six tips on how to create a great leadership speech

by Simon Lancaster, professional speech writer, who shares his knowledge on how the use of simple rhetorical techniques can make your next speech stand out.
Just four minutes. well worth viewing!  Simon was a former pupil of my husband, Bernard, just a few years ago!
 
https://www.youtube.com/watch?v=OFxEtW9C8oE
 

Categories
Armstrong Beech Marketing Coaching Leadership/Management Olympic & Jubilee

20 ways to win in business

Former Olympic champion, politician and businessman Sebastian Coe shares the secrets of his success and provides his tips on leadership skills (from an article in the Daily Telegraph in 2009 – I wonder if he would add to this, now, after his experience of running the Olympics?)

I am often asked what motivates me to succeed, and how I apply the skills I learned as a runner to my roles in politics and business. The answers to the first question are a passion for the job in hand and a wish to be the best I can be; the answer to the second is that I apply them daily.

There are common traits to successful leaders in any field: imagination, tenacity, the ability to listen, intuition and intelligence. Equally important is the ability to focus and stay on track for as long as it takes, self-management, an element of charisma, a degree of talent and sheer personal courage.

Sports people at the top of their game tend, like entrepreneurs, to have something of a frontier mentality. They are bold and they are prepared to embrace new ideas. Those with a winning mentality are often more prepared to listen to criticism and do things in a new way. It can take courage to set yourself apart from the crowd. Choosing to do things differently can be mistaken for arrogance but, in reality, taking a new approach is often born simply of a compulsion to keep driving forwards.

Categories
Armstrong Beech Marketing Customer Journey Customer Loyalty Marketing

The "Wow" Factor – have you got it?

Turning a customer with a complaint into one of your biggest fans:
The Wow Factor-have you got it?
Things do go wrong and most people are reasonable if a complaint is handled well. Handle it
really well and you have a fan for life.
When working in the mobile ‘phone industry, many things were out of our control and
sometimes things did go wrong but I never lost a customer because of it and instead they
always became my most loyal customers. Why? I told them how it was; what we were doing about it; kept in touch with them and eventually sorted it.   

Categories
Armstrong Beech Marketing Leadership/Management

Buying the thing your project truly needs

Buying the thing your project truly needs. Another great blog from Seth Godin

“In our commercial culture, it’s easy to buy just about anything—except the things you really need.

Like a decision. (And the confidence to execute on it.)

Grace.

Persistence.

And one hundred other things that are valuable precisely because they can’t be bought, can’t be outsourced and don’t appear precisely when needed”