by Lindsay Kolowich from HubSpot.
Whilst interview questions may not be strictly speaking a marketing topic, having the right staff to undertake your marketing, sales, admin etc. certainly is. There are a couple of the questions below which I thought would be a good addition to the standard interview questions….
Why are manhole covers round? How many times heavier than a mouse is an elephant? How many golf balls can you fit in a school bus?
Most hiring managers have heard about using these “creative” questions to identify the best candidates. Fortunately for smart, well-qualified candidates everywhere, studies have found in recent years that the brainteaser interview questions made famous by Silicon Valley and Wall Street are just as silly as they sound. (In fact, Google banned brainteasers from their interviews several years ago.)
But when you’re interviewing people to join your team, you have to get creative somehow. There’s only so much that questions like “What was the last book you read?” and “Where do you see yourself in five years?” reveal about who your candidates truly are as professionals and as people.