Some great tips in this article, even though a few years old now. Replace fax for email!
3 Power Tips to Super Charge Your Ads – by Joe Gracia www.givetogetmarketing.com
If you’re like most small business owners you would really love to get a lot more results from your ads. Wouldn’t it be fantastic to place a small ad, or mail a letter or flyer to your target market and then get your phone ringing off the hook. It isn’t that difficult once you know how to construct an ad that attracts your best prospects and gets them to take immediate action.
The problem with most marketing pieces is that they don’t get immediate action. One of the reasons for that is because small business owners are sometimes misled into believing that they don’t need immediate action from their marketing. They believe that getting their name out there in the marketplace builds brand ‘awareness,’ and that’s
all you need from your marketing.
Don’t you believe it.