Brand Lead generation LinkedIn

LinkedIn Recent Activity & LinkedIn Top Updates

LinkedIn Recent Activity & LinkedIn Top Updates

It is hard to keep up to date with all the changes going on at LinkedIn…… Here’s a useful article by Mark Stonham.   “””Two changes made by LinkedIn Recent Activity and Top Updates deserve clarification because they have not been clearly explained by LinkedIn.

In a way, from a user perspective, these are inter-related.

  • For those of us who want to keep our contact network informed and develop our personal brand (content publishers) we gain from the introduction of “Recent Activity”, as we now have a bigger digital footprint and can use LinkedIn more like a personal website and blog.
  • For those of us who want to gain insight (content consumers) we can see a bigger picture by choosing to see recent updates made by people when we visit their profile and click on the ‘Recent Updates’ option.
  • However people have noticed that fewer people are seeing their status updates.

Outlined below are the two changes, with more explanation and insight into the implications.

Check out the article here