One of my favourite principles…..
So then, thinking about this principle in your business today…
- Do 80% of your sales come from 20% of your clients?
- Do 80% of your sales come from 20% of your sales team?
- Do 80% of your decisions in meetings come from 20% of your time?
- Do 80% of customer complaints relate to the same 20% of your services/products
- And your ROI on advertising – would this also be approximately 20% of your spend producing 80% of your campaign’s results?
You get the idea. So what?
Armstrong Beech Marketing Website page on ‘ology’
which I did earlier this year for TWBC national website.